Creating more messenger apps instead of enhancing the features of one messenger app won’t help the tech giant succeed in the competition.
All we need is one messenger app, Google. And we certainly don’t want to download too many apps on our cellphones.
On top of Messenger and Hangouts, Google introduced two new messenger apps: Allo and Duo, both of which support text messaging and video calls. The only feature that makes Allo and Duo unique from Messenger and Hangouts is their smart bot.
Google defended their stance on developing multiple messenger apps by saying that consumers use apps for different purposes. For instance, users may choose between Hangouts, Facebook Messenger, Skype, and Duo depending on which group of people they want to talk to and their preferred way of social interaction.
Google may have a point, but if you look at the Facebook Messenger and Skype apps, they offer video-calling, phone, texting, and picture-sharing features.
Nowadays when people love multi-purpose technology, Google’s single-purpose apps won’t compete effectively against other messaging apps. Eventually, at least one (if not all four) of Google’s messenger apps will be discontinued.
For now, it would be wise for Google to focus on promoting and enhancing the features of their original messenger app, Hangouts. That app is notably one of Google’s not-so-popular apps, since it isn’t mobile-friendly, is laggy, and isn’t well-associated with Google+.
Jessica Dolcourt. “Allo, Duo, Google Messenger, Hangouts. Google Has Three ‘messenger’ Apps Too Many.” CNET. CNET, 22 May 2016. Web. 29 May 2016. <http://www.cnet.com/news/allo-duo-google-messenger-hangouts-google-has-three-messenger-apps-too-many/>.
Google’s new messaging app, “Allo”, has a smartbot that “makes messaging easier, more efficient, and more expressive” (Google Research Blog). But does that even matter?
Google’s new messaging app, Allo, has a unique feature called “Photo Reply” that uses machine learning to understand what a shared photo depicts and suggests comments for users to reply back with (Google Research Blog).
“Photo Reply” is the only feature that distinguishes the app from other messaging apps, and it only saves users the hassle of typing.
For the most part, Allo‘s interface resembles other messenger apps (especially Facebook’s Messenger,), making the app’s smart feature seem less recognizable.
So if Google just wanted to add one new messaging feature, wouldn’t it be better for them to integrate this feature across various platforms instead of limiting it to one app?
For instance, this feature would prove to be a great addition to social media platforms that already have a large network of users that share photos.
In particular, integrating “Photo Reply” into Facebook’s comments section and Messenger will give users the opportunity to either choose from sending user-generated text, smartly-generated text, or graphical (GIFS, stickers, emojis, etc.) replies to photos.
“Aw, so Cute!”: Allo Helps You Respond to Shared Photos.” Google Research Blog. Google, 18 May 2016. Web. 29 May 2016. <http://googleresearch.blogspot.co.uk/2016/05/aw-so-cute-allo-helps-you-respond-to.html>.
It’s a word that describes an emotion we subconsciously feel more towards ourselves than towards others.
I’m amazed by how families, couples, and friends exist in this selfish world. Love for another human being is rare because it is usually lost in the process of becoming mature and independent.
Yes, we’ve heard about love in fairy tales: Once upon a time, two people have a budding love for each other. Then somehow, in a matter of few pages, their love blossoms.
And yes, we know how exhausting love is: It requires a “giver” and “receiver” to love themselves; to love each other as much as (if not more than) themselves; to “fight” each other in an endless battle of “equivalent exchange”, even though equivalency is never reached; and to exchange roles.
But does true love exist in this world? Or is it merely a fantasy?
When we were the most honest, vulnerable, and helpless beings, we projected love towards our caretakers and feared of the lonely life. And sadly, we have no recollection of that time of our life.
Now, love is but a lost memory. As soon as we became conscious of ourselves, we re-wired our mature minds to be greedy for attention, and lazy for assuming the role of “giver”.
The most effective cure I can think of to this heart disease is death. And sadly, it’s not effective for everyone.